Google Fi
“A new way to say hello.”
Google wanted to create a wireless service with faster connections, more coverage, and fairer, more transparent pricing.
Working with B-Reel and Google for over eighteen months, we helped create the brand assets, launch strategy, and all marketing materials, including a launch film and a behind-the-scenes featurette.
This number was given out on launch, letting callers hear Lionel Richie’s “Hello”
“Now you can Google a phone call”
- New York Times
